For our final project in typography we have to create a type specimen book. Turns out, its quite the challenge.
- finding a typeface that you like enough to explore.
Finding a typeface is a lengthy process. There are thousands of interesting typefaces out there, and it can take hours to find one that you love, and want to invest time in.
- Acquiring the typeface.
You found a typeface you love, but you don’t already have it, and you don’t want to buy it. There isn’t a free version available. Return to step 1 – ugh.
- Displaying the typeface in an interesting way.
I found this part the hardest, and I went through three typefaces before I finally got into a designing groove. Figuring out different ways to show the special nuances of the letterforms, and displaying the typeface in a compelling, creative way is really hard. Luckily, the typeface I finally chose (HWT arts by Erik Spiekermann) and myself got along famously, and the ideas started flowing.
Typography is such a huge part of graphic design, and I understand the importance of learning the classic typefaces and the history behind type design. However, its nice to have the opportunity to break the boundaries a little, and see how type can be used as anything but type.